Category Archives: Beyond the Screen

A process on how we make the video in every campaign

The Only Way Out Is Through

The Only Way Out Is Through by Muhammad Azka Muharam Photo by Ovan Mustofa & Reza Zulmi Yustisia April 06, 2021 Alto has become our iconic product since 2017. The distinguished silhouette has been our classical piece, our Moonlight Sonata, a living witness of our journey in creating sandals. This year, we decided to put […]

Beyond the Screen: Duality Phase III (Acceptance)

Beyond the Screen: Duality Phase III (Acceptance) Text By Ulfah Agnasti Photo by Ovan Mustofa January 14, 2021 It’s been a few months since our latest project Duality Phase III came out. What ends up as an authentic project often has a much different story if we take a step back behind the scenes. We want […]

Beyond the Screen: Enigma (Private Viewing)

Beyond the Screen: Enigma (Private Viewing) Text ByUlfah Agnasti Photo by Hi Jack Sandals November 05, 2020 There are so many ways to collect observations and insights. One of them is a collaboration. At the end of this year, we did one with House Of Jealouxy. On 20 November 2020, we held a private viewing […]